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PYP on the news!

Wednesday, March 3, 2010

Get the Sassy Scoop on Utah businesses!, a “tasty” website designed to support local business, has quickly become the must-visit site for readers both in and outside Utah. promotes the “shop local” idea by “scooping” local finds and sharing those finds during a weeklong feature on

They also have a great Facebook Fan Page where they post the newest reviews, giveaways, discounts and deals from your favorite local Utah businesses.

The idea for was born when three girlfriends, Vanessa Brown , Quinn Curtis and Emily Hill, found themselves sharing with each other their opinions on local restaurants, boutiques and family-friendly activities. Why not do the same thing but do it in a way that brings more awareness of—and business to—these establishments? The women, who were already supporters of Local First, a nonprofit organization that promotes buying locally, quickly launched The aptly named Sassies soon discovered it didn’t take long before companies wanted to be “scooped” on the site. To make sure they provided the most online exposure possible, Vanessa, Quinn and Emily added a handful of local bloggers to the group.

To be featured on the Sassies schedule a time to visit the business, cameras and Flip videos in hand, so they can give an honest review (and some great behind-the-scenes snippets) to readers. Once visited the company is then scheduled for its weeklong feature on the site. The week includes a Preview, which details information about the business (e.g., location, history); a Review so the Sassies can give honest answers to five important questions and rate the business in six areas; a Follow-Up post with more photos, video, anecdotes from the visit and more often than not, a giveaway or promotion for readers.

During the week the Sassies pool their social media resources (Twitter, Facebook, personal blogs) to promote the posts—and the business—on So far the Sassies have reviewed everything from Blend Fashions (Pleasant Grove) and West Light Images Gallery (Park City) to My Dough Girl (Salt Lake City) and Wild Grape Bistro (Salt Lake City). They’ve even featured a farm, a roller derby team and a yoga studio! The Sassies love sharing these tasty Utah finds with readers and readers enjoy learning about new places where they can “shop local.” The site already has a strong following on both Twitter and Facebook.

To check out businesses “scooped” by the Sassies or to learn more about how your Utah business can be featured on the site, please visit .

Be sure to also Fan Us on Facebook to hear about the newest deals, discounts, giveaways and features from your favorite Utah companies!

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Vanessa said...

Thanks for having us! We have some great deals under the Deals & Discounts Tab for all the Utah people!

Unknown said...

I am a big fan of Pinching your Pennies, so it was a fun surprise (as one of the Sassies) to see us featured! We really do have some fun discounts and giveaways!

Camille said...

Thanks for the feature! It is amazing how many local businesses there are in Utah! So many great finds that are defiitely "scoop-worthy"!

Emily said...

Love being a part of SassyScoops and promoting local business. We have a great time and it's wonderful learning the stories behind these Utah companies. Nothing like encouraging people to "buy local first"!


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